In a society that places so much attention on outward appearances, don't you find it strange that when you think of cement, the first thing you think of is the powder and not the bag it comes in? In its raw state, cement is motionless and cannot be moved without a bag in which to carry it. The two work hand in hand and result in our ability to make beautiful, memorable and long-lasting things to share with future generations. We, as humans, need to start to realize that outward appearances are nothing without our inward spirit and personality. The one cannot be without the other and that is what inspired this collection - \"the bag cannot be without the cement or it would lose its purpose and the cement would be stationary without its bag\".
Through the use of modern technology in the form of digital printing, the designer is able to create wearable garments that reflect the true beauty of the cement and cement bag. She has incorporated both digital printing as well as the use of upcycled cement bags and physical cement to create three ensembles.
The first outfit is a menswear piece. Its main focus is the cement bag coat, which opens slightly to reveal cement-treated garments beneath. This reflects the process of opening a newly bought bag of cement, when the dust starts to settle.
The second “look” is a womenswear piece. This focuses on the cement bag once it has already been opened to reveal the contents - cement and its possibilities.
The final “look” is a couture piece. This reflects the beauty created through the use of the cement that was found in the cement bag.
The collection shows us the importance of changing our perspective to focus on both the inner and outer beauty of ourselves, and others. Change starts with us. #iamasouthafricannotacolour